Consumers and Regulators are both looking for commitments from companies to act in more sustainable ways as a company and to launch more eco-efficient products in the market
Discover how materials science and the virtual twin can help CPG manufacturers deliver a new vision of sustainability to consumers.
Consumers typically vote with their wallets and they are leading a movement that is disproportionately rewarding ‘brands with a purpose’ and ‘companies with a purpose’. That purpose being to help create a better world economically, environmentally and from a humanitarian perspective.
From a business perspective, sustainability can be a smart approach to creating long-term value by taking into consideration how an organization operates in the ecological, social and economic environment. Sustainability is built on the assumption that developing such strategies fosters company longevity. Millennial consumers, it is said, pressured companies to think more about sustainability. But Generation Z? They want proof. It is up to companies to make a commitment and take an authentic approach to sustainability.
Drive a top-down approach to sustainability:
Set objectives and ensure understanding throughout the organization
Provide the tools and processes that allow employees to make an impact
Establish a platform for collaboration to create the best ideas to promote sustainability
Better supply chain planning drives more sustainable business for manufacturers and retailers
Companies taking an authentic approach to sustainability and showing progress are creating competitive advantage that is the foundation of long-term business growth.
The 3DEXPERIENCE® platform supports more efficient and sustainable supply chains with its powerful planning capabilities. It helps companies implement more sustainable raw materials and packaging with virtual formulation and simulation tools. To drive eco-efficiency, the platform enables optimized manufacturing and logistics to lower the carbon footprint and promote fewer, friendlier miles for trucking. Companies may also choose to funnel profits to projects that help clean the environment or create a more eco-efficient business model (reusable packaging perhaps?) just to name a few.
Learn more about how our industry solution can help you accelerate and optimize CPG product innovation and strengthen competitive advantage