Consumer Packaged Goods & Retail
Discover how the 3DEXPERIENCE® platform drives innovation in the industry with CPG solutions for design, simulation and AI-driven forecasting.
Transforming Consumer Packaged Goods With Industrial AI
Dassault Systèmes has been transforming the world with 3D for over 40 years. Today, our unique Industrial AI is based on science, not guesswork, and powers our virtual twin experiences. Our virtual twins combine real-world data and IoT with 3D modeling. This allows companies to simulate, test, and predict the outcomes of processes or products before building them in the physical world.
Dassault Systèmes is once again pioneering how we represent our world with its new generation of experiences. Through 3D UNIVERSES, we have broadened the capabilities our environment by connecting multiple virtual twins—offering a unique and differentiated environment to imagine, create and produce generative experiences that foster Sustainable Innovation.
In the consumer packaged goods & retail (CPG&R) industry, our Generative Experiences demonstrate how to navigate the complexity of product formulation, packaging and supply chains, accelerate sustainable design innovation, and bring products to market faster by leveraging the knowledge and know-how of our customers. They empower teams with Virtual Companions (like LEO)—while controlling costs, improving operational agility, and accelerating innovation.
Serving the Unique Needs of the Major Segments in the CPG & Retail Industry
Dassault Systèmes has a proven track record as an enabler of industry transformation. For more than four decades, we have partnered with manufacturers and retailers to reinvent how products are formulated, packaged, manufactured, and transported to provide consumers with high value experiences. We continue to push the boundaries of technology for industry with one core mantra in mind – driving value for our customers.
Discover how industry leaders overcome unique challenges to deliver safe, high-quality products to retail shelves faster.
Build your beauty & personal care products portfolio in the CPG & Retail Industry around more natural and high performing products that will keep consumers coming back for more.
Build your household products portfolio in the CPG & Retail Industry around sustainability with greener products and implement a 'glocal' strategy for new markets
Differentiate your value proposition while you optimize production efficiency and reduce materials costs
Optimize logistics operations to fulfill consumer demand at lower costs while meeting delivery preferences and sustainability KPIs
Trusted by Leading CPG Brands Around the World
3D UNIVERSES bring together modeling, simulation, real-world evidence and AI-generated content to empower our customers through the premier knowledge and know-how platform—the 3DEXPERIENCE platform. By enabling the creation of Virtual Twins of everything for everyone—drawing on the power of AI-enabled generative experiences using data from both virtual and real worlds—Dassault Systèmes is, more than ever, a catalyst of the industry renaissance.
Dassault Systèmes' 3DEXPERIENCE® platform delivers the capabilities to accelerate sustainable innovation with the power of the virtual twin as the only truly integrated, open and model-based data environment:
- From single-use plastics to recyclable, compostable and bio-based packaging that meets your eco-certification targets
- From slow, sequential product development to rapid, consumer-inspired design that gets you to market faster
- From siloed supply chains to data-driven, agile operations that respond to shifting consumer demand
- From fragmented sales channels to connected omnichannel experiences that strengthen brand differentiation
Explore the various programs below to better understand this new era of 3D UNIVERSES. What we're offering our customers isn't just about technology:
- It's about supporting the retail and CPG workforce, sharpening the way we address their challenges.
- It's about staying connected to the creators, designers and engineers tackling everyday problems
- It's about giving them new ways to bring sustainable products to market.
Addressing Today’s Industry Challenges With Smart CPG Solutions
For CPG companies, profitable growth has become harder to secure in the age of experience. To achieve long-term sustainable value, leaders must rethink the industry’s business drivers and seize the opportunities they create.
Unlock new ways to rise above margin pressure. Drive sustainable growth and increase profitability in the CPG industry with the 3DEXPERIENCE® platform.
Consumer behavior is evolving with the rise of conscious consumption. Brands must innovate faster to deliver products that align with shifting values.
Anticipate risks and mitigate disruptions with agile supply chain management to meet consumer demand and maintain a competitive advantage.
Drive profitability and meet consumer demands while ensuring regulatory compliance with the 3DEXPERIENCE® platform.
Personalization fuels SKU proliferation and shorter lifecycles. Transform your CPG manufacturing to deliver the right product, at the right time.
Advance R&D innovation to deliver functional, scalable and sustainable products to market faster.
Accelerate your sustainability strategy with data-driven innovation to achieve measurable impact across the value chain.
CPG and Retail companies can drive sustainable growth and operational excellence with the 3DEXPERIENCE platform, addressing the accelerating challenges of formulation and packaging innovation, supply chain complexity, manufacturing efficiency and sustainable product lifecycle.
- With virtual twin technology connecting formulation, packaging design, manufacturing and retail operations within a single trusted environment, your teams can accelerate sustainable product innovation, manage complexity with confidence and move faster from concept to shelf.
- In a market where brand knowledge and formulation IP are your most valuable currency, CPG and Retail teams can validate packaging earlier, simulate manufacturing and supply chain scenarios and anticipate retail readiness before products reach production or store shelves.
- AI-powered generative experiences accelerate the journey from formulation to packaging design and from manufacturing to retail. They turn complexity into actionable insight, enabling faster development cycles, smarter performance trade-offs and more sustainable innovation.
- Throughout this journey, intelligent assistants support your teams across the lab, production, supply chain and commercial operations—improving decisions, manufacturing efficiency and long-term consumer relationships.
Together, these pillars turn the 3DEXPERIENCE platform into a true Knowledge and Know-How platform, forming the foundation for the future of Consumer Packaged Goods and Retail and positioning us as trusted guardians of your brand knowledge and formulation IP.
Explore Our Recent Customer Stories
Trends in the Consumer Packaged Goods & Retail Industry
In order to fully understand the latest trends in the industry, the following selection of articles, data and reports will give you a closer look at consumer preferences and enable you to deep dive into the CPG & Retail sector.