General Retailers

Drive organic growth by designing and delivering a store experience that will increase shopper traffic

Drive organic growth by designing, deciding and delivering a store experience that wins with today's savvy consumers

The retail landscape is shifting from places where products are purchased to places where they are experienced. To deliver on high consumer expectations, Retailers allocate resources to optimize the productivity of categories and brands. This includes spending money on in-store marketing, store signage, planogram localization, etc. But how can you truly evaluate new ideas before spending the resources to support them?

By simulating retail settings inside immersive 3D virtual environments, decision-makers can better imagine new ideas and concepts, validate new executions and execute meaningful shopping experiences. All while maintaining focus on the metrics that matter most: shopper loyalty, category and brand profitability, and in-store compliance.

Dassault Systèmes has developed solutions to deliver on these critical challenges. Dassault Systèmes provides on premise or on cloud Industry Solution Experiences based on the 3DEXPERIENCE Platform to General Retailers, enabling them to:

  • Leverage virtual stores to test new merchandising proposals with consumers