Digital Marketing Manager

United Kingdom, Hammersmith
Regular
12/18/2023
536954

Medidata: Powering Smarter Treatments and Healthier People

Medidata, a Dassault Systèmes company, is leading the digital transformation of life sciences, creating hope for millions of people. Medidata helps generate the evidence and insights to help pharmaceutical, biotech, medical device and diagnostics companies, and academic researchers accelerate value, minimize risk, and optimize outcomes. More than one million registered users across 2,000+ customers and partners access the world's most trusted platform for clinical development, commercial, and real-world data. Known for its ground-breaking technological innovations, Medidata has supported more than 30,000 clinical trials and 9 million study participants. And Medidata’s ongoing commitment to infusing the patient voice into trial designs and solutions is helping to create a better and more inclusive experience for all participants in clinical studies. Medidata is involved in nearly 40% of company-initiated trial starts globally, with studies conducted in more than 140 countries. More than 70% of novel drugs approved by the Food and Drug Administration (FDA) in 2022 were developed with Medidata software. Medidata is headquartered in New York City and has offices around the world to meet the needs of its customers. Discover more at www.medidata.com and follow us @medidata.

Your Mission:

The Digital Marketing Manager will be responsible for developing strategies and delivering best-in-class digital programs for our EMEA region.  You will be working in a highly collaborative environment alongside demand and field marketing managers in support of regional priorities and will leverage programmatic, content syndication and paid media channels to achieve objectives.

We are looking for a highly motivated individual who is excited to join a vibrant marketing organization at a mission-based company to further refine their skills and expand their professional experience.
The role requires strong project management skills and the ability to work across teams, and time zones (East Coast US).
- Oversee agency relationships to ensure on-time and on-budget delivery of programming
- Work closely with field marketing managers to deliver plans to meet their objectives
- Manage regional digital budget from initial planning through reporting
- Complete regular analysis of campaign performance including suggested recommendations for further improvement
- Develop a build and test approach to identify new channels and publishing partnerships
- Apply a relentless focus on program optimization

Your Competencies:
- Excellent verbal and written communication skills
- Exceptional cross-functional skills to work in a matrix organization
- Demonstrated organizational and time management skills
- High-energy mindset that enjoys juggling multiple projects simultaneously
- Good at building effective working relationships

Your Education & Experience:
- Usually Requires 5-7 years of related experience with a Bachelor’s degree. Concentration in Marketing, Digital Marketing or Marketing Communications preferred
- Experience supporting digital marketing approaches for b2b technology offerings
- Digital marketing experience through various social media channels is required
- Prior experience working with and/or managing agency relationships including annual planning, execution, budget management and reconciliation
- Experience working closely and managing agency relationships is needed
- Demonstrated success working cross-functionally
- Strong project management experience

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Diversity statement

As a game-changer in sustainable technology and innovation, Dassault Systèmes is striving to build more inclusive and diverse teams across the globe. We believe that our people are our number one asset and we want all employees to feel empowered to bring their whole selves to work every day. It is our goal that our people feel a sense of pride and a passion for belonging. As a company leading change, it’s our responsibility to foster opportunities for all people to participate in a harmonized Workforce of the Future.
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MEDIDATA generates the evidence and insights to help pharmaceutical, biotech, medical device and diagnostics companies, and academic researchers accelerate value, minimize risk, and optimize outcomes.