KT&G, originally "Korea Tobacco & Ginseng Corporation”, is the leading tobacco manufacturer in South Korea. Privatized in 2002, KT&G has since expanded its businesses, helping it to diversify and grow into a globally competitive company. KT&G also exports its products to CIS, the Middle East, Central Asia, China, Russia and Southeast Asia spearheading its campaign with its flagship cigarette brand, “Esse”.
KT&G needed to improve product data management and confidentiality while providing access to information to its employees around the globe.
KT&G adopted ENOVIA as its information management and collaboration solution for the development of its new and existing brands.
ENOVIA provides KT&G with accurate and secure data management throughout a product’s lifecycle, corporate IP protection, productivity improvements and collaboration, which enable KT&G to respond to market needs faster.