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Revolutionizing Study Startups: Unlocking the Potential of eCOA Libraries

Reading Time: 4 minutesThis blog was authored by Paul O’Donohoe, Senior Director, eCOA Product and Science and Ines Smajic, Associate Director, Instrument Services at Medidata. As electronic capture of clinical outcome assessments (eCOA) has gradually become the gold standard method for gaining patient experience insights in clinical research, the emerging conversation around eCOA Libraries represents an industry-wide desire […]

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Compassion in Healthcare: Transforming Patient Experiences

Reading Time: 3 minutesThis blog was authored by Mindy Cameron. Mindy is a member of Medidata’s Patient Insights Board. How Would You Feel? In 2004, my family’s life was upended when our three-year-old son was diagnosed with Duchenne (DMD), a rare and serious form of muscular dystrophy that causes progressive muscle weakness throughout childhood and adolescence, and a […]

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Medidata Presents Groundbreaking Research for Cancer Treatment at the 2024 ASCO Annual Meeting

Reading Time: 3 minutesIn collaboration with Bristol Myers Squibb, Medidata AI presented a research poster, “Association between treatment (tx) response and PFS and OS in R/R chronic lymphocytic leukemia (CLL) or small lymphocytic lymphoma (SLL): a 12-month landmark (LM) meta-analysis” at the 2024 American Society of Clinical Oncology (ASCO) Annual Meeting. Learn more about this cutting-edge research in […]

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Evolution of AI in Healthcare and Clinical Research

Reading Time: 4 minutesIf asked about the origins of artificial intelligence (AI), what comes to mind? For many, sentient robots or non-human entities from science fiction books and films are the embodiment of AI. Think of Maria in Metropolis (1927), HAL 9000 in 2001: A Space Odyssey (1968), C3PO in Star Wars (1977), and Terminator (1984), to name […]

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Transforming Healthcare with Embedded Clinical Trials

Reading Time: 3 minutesAcross the dynamic healthcare landscape, the possibility of merging clinical trials with everyday clinical care requires a transformative shift with far-reaching implications. Driven by industry-wide collaboration among experts, innovators, and regulatory authorities, this evolution seeks to embed clinical trials within standard healthcare practice. The goals: reduce redundancies, streamline the patient experience, and enhance the efficiency […]

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Innovation, Collaboration, and Success: A Q&A on the Future of Innovation in MedTech

Reading Time: 4 minutesThis blog features insights from Caroline Irungu, Managing Partner, Medical Device & Diagnostics, and Carl Kennedy, Managing Partner, Medical Device Commercial Strategy at Medidata. What’s the Significance of the Clinical Trial Innovation Award that Medidata Has Recently Won? Carl: Winning this award underscores our value in thinking about the entire life sciences ecosystem. It validates […]

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Building Patient Trust: Empowering Patients to Participate in Clinical Studies

Reading Time: 4 minutesThis blog was authored by Paul Chang, SVP, Design and Experience at Medidata. The decision to participate in a clinical study often comes at an emotional and vulnerable time for patients when more standard treatments have proven ineffective. Patients may have questions about the process—they may even have preconceived notions—and these notions can contribute to […]

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Recapping the 2024 ASCO Annual Meeting: AI & Innovation in Cancer Care

Reading Time: 2 minutesThis blog was authored by Bryant Fields, VP, Integrated Evidence at Medidata. The theme of the 2024 ASCO meeting in Chicago was “The Art and Science of Cancer Care: From Comfort to Cure.” One could interpret this as the way innovation takes place within the boundaries of a traditional and compliance-driven industry. The theme also […]

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10 Principles of Patient-Centered Design

Reading Time: 7 minutesThis blog was authored by Paul Chang, SVP, Design and Experience at Medidata. In 2019, I had the privilege of working with Alicia Staley, patient advocate and three-time cancer survivor, to develop a workshop that would eventually evolve into the Medidata Patient Insights Board where she and our design team engage with patient advocates to […]

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Demystifying AI-Powered Clinical Trial Data Quality: Unveiling the Mechanics

Reading Time: 3 minutesAI is a technology solution that addresses real and potentially crippling clinical trial challenges. It’s also unusual in that it stands apart from other technologies due to the mystique surrounding it. This may stem from preconceptions based on popular fiction, or the fact that AI technology is a departure from the rigid and limited logic […]

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Enhancing Data Simulation & Augmentation With AI

Reading Time: 2 minutesWhen recruiting patients and running a clinical trial, it’s ideal to enroll patients that represent the broader population to the closest extent possible. But this is not always feasible. Recruiting any patient to a clinical trial is challenging—achieving diversity and assembling a patient pool that accurately reflects real-world demographics poses additional hurdles. Underrepresented demographics in […]

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