Partner Marketing Team Leader (m/f/d)

We are looking for a Partner Marketing Team Leader (m/f/d)  to join our regional marketing organization in Germany, driving the end-to-end co-marketing engagement of our Value Partners. In this leadership role, you will manage the strategic planning, execution, and performance of all partner marketing activities, closely collaborating with cross-functional teams in Sales, Growth Marketing, and the wider Customer Engagement organization.
 

This role can be carried out in a location-independent hybrid model from one of our German locations, with Munich or Stuttgart strongly preferred. Regular travel within Central Europe (DACH region + PL, CZ, SK, HU) is expected to work closely with colleagues, partners and stakeholders.

Responsibilities

• Partner Marketing Leadership – Lead marketing strategies for the Central European region, ensuring full alignment with the GEO’s strategic and annual operational plan across various business areas.
• Team Management – Manage the partner and growth markets marketing team, fostering collaboration, performance, and capability development.
• Co-Marketing Planning & Execution – Drive and be accountable for partner marketing plan definition, execution, and reporting throughout the fiscal year, securing in-time and on-value delivery in line with global guidelines.
• Sales Collaboration – Work closely with Sales Leadership for our sales channels and secure strong buy-in from partners to align marketing activities with capacity, capabilities, and accreditation plans.
• Performance & KPIs – Define plan objectives and KPIs based on sales contribution ratios and partner accreditation status, ensuring performance transparency and data-driven adjustments.
• Cross-Team & Cross-GEO Collaboration – Collaborate with Growth Marketing Program Managers, Marketing peers, and other GEO teams to harmonize tactics, optimize multi-engagement partner support and accelerate mainstream business through DS-Driven activities.