Product Marketing Manager
Role Description & Responsibilities:
We are seeking a strategic and creative Product Marketing Manager to drive the go-to-market (GTM) strategy for our geo.
In this role, you will be the bridge between our Product R&D teams and the market. You will translate complex technical capabilities into compelling narratives that resonate with C-level executives and engineering professionals alike. Your mission is to articulate the value of the 3DEXPERIENCE platform, helping customers understand how Dassault Systemes can transform their business models.
Areas of Focus:
Product Positioning & Messaging:
- Develop clear, differentiated value propositions and messaging frameworks that position our solutions as market leaders.
- Translate technical features into business benefits.
- Create marketing assets: pitch decks, white papers, solution briefs, etc.
Go-to-Market (GTM) Strategy:
- Collaborate with the Industry Process Consultants and Sales teams to ensure alignment on target segments and pricing strategies.
- Define the buyer’s journey and work with the Growth Marketing team to build campaigns that drive demand and adoption.
Market Intelligence & Customer Insights:
- Conduct deep competitive analysis to identify gaps and opportunities in the market.
- Monitor industry trends.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field.
- 8+ years of experience in Product Marketing, preferably within a B2B SaaS or software company.
- Proven track record of successfully bringing new products or features to market.
- Exceptional written and verbal communication skills, with a portfolio of high-quality content and presentations.
- Strong analytical skills and a data-driven approach to measuring GTM effectiveness and product performance.
- Ability to work cross-functionally and influence stakeholders without direct authority.
- Proficiency with modern marketing technology.
Inclusion statement
Compensation & Benefits
Compensation for the role will be commensurate with experience. The total expected compensation range will be between $114000 and $134500, representing the base salary (or annualized salary based on estimated hourly compensation) and target bonus.
다쏘시스템은 인류의 발전을 위한 촉매제 역할을 합니다. 우리는 기업과 개인에게 지속 가능한 혁신을 상상할 수 있는 협업용 가상 환경을 제공합니다. 3DEXPERIENCE 플랫폼과 애플리케이션을 통해 현실 세계의 버추얼 트윈 경험을 창출함으로써, 150여 개국의 모든 산업 분야에서 35만 명 이상의 고객에게 가치를 제공합니다. 2만 3,800여명의 열정적인 임직원이 함께하는 글로벌 커뮤니티에 참여하세요!
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