# NIKE 2024 Quarterly Newsletter Spring Issue Synergizing Innovation: Uniting Footwear, Life Sciences, and Materials Industries through Digital Transformation In a world where innovation is the currency of progress, the convergence of seemingly disparate industries is crafting the future of sustainable and efficient business practices. This edition of our newsletter delves into the fascinating synergy between Life Sciences, petrochemical companies, and the footwear industry, all united through the transformative capabilities of Dassault Systèmes' **3D**EXPERIENCE Platform. At the heart of this revolution lies the **3D**EXPERIENCE Platform, a digital ecosystem that enables businesses to leapfrog traditional boundaries through enhanced collaboration, innovation, and sustainability. Life Science and material companies, are now leading the charge in adopting this technology to not only push the boundaries of innovation, but also to significantly reduce their environmental footprint. But how does this relate to the footwear industry? The connection is both innovative and inspiring. The advanced development of Virtual Twins for Humans, and sustainable processes being pioneered by Life Science and petrochemical industries are finding a second life in the creation of high-performance, eco-friendly footwear. This cross-pollination of technologies and materials is not just helping to reduce waste, but is also paving the way for new design philosophies and consumer experiences in the athletic apparel market. [Subscribe](/brick/57395) Joshua Rowe Nike Client Executive, Dassault Systèmes ![Joshua Rowe > Profile > Dassault Systèmes](https://www.3ds.com/assets/invest/2023-02/joshua-rowe-profile.jpg) Josh Rowe is the Strategic Account Manager supporting all of Nike's Digital Initiatives from Ideation to Production. Josh is a driven, performance-focused software sales executive passionate about helping footwear & lifestyle brands digitally transform their business to fuel innovation and win against their corporate goals, ultimately promoting health & wellness amongst consumers. [Email](mailto:Joshua.Rowe@3ds.com) [781-775-6312](tel:781-775-6312) [LinkedIn](https://www.linkedin.com/in/joshua-rowe-823ba194/) Christian Bright Nike Technical Executive, Dassault Systèmes ![Christian Bright > Speaker> Dassault Systèmes](https://www.3ds.com/assets/invest/2023-02/christian-bright-speaker.jpg) Christian is a Technical Executive focused on the Consumer Packaged Goods – Retail and Home & Lifestyle industries. He leverages his diverse background in manufacturing, product design, and program management to drive successful digital transformations and deliver value to customers. [Email](mailto:christian.bright@3ds.com) [864-526-7249](tel:864-526-7249) [LinkedIn](https://www.linkedin.com/in/christian-bright/) (NIKE 2024 - Newsletter) How to Transform Your Product Innovation Process for Success Deliver game-changing products with speed, quality and cost savings. Take your product innovation process to new heights with an integrated platform. [(NIKE 2024 - Newsletter) How to Transform Your Product Innovation Process for Success](/media/16194) [ Read Now ](/industries/home-lifestyle/product-innovation-process) (NIKE 2024 - Newsletter) ASICS Customer Story The **3D**EXPERIENCE platform on the cloud allows ASICS to showcase less visible parts of its products to consumers so that they can make informed purchase decisions. [(NIKE 2024 - Newsletter) ASICS Customer Story](/media/16195) [ Read Now ](/insights/customer-stories/asics-personalized-shoes) Welcome to the Quarterly Newsletter exclusively for Nike! On behalf of the Dassault Systèmes’ Nike team, thank you for being here. In this Spring issue, we focus on educating the Nike team how to be disruptive using knowledge from external industries that connect to footwear. You'll learn how Life Science companies are developing Virtual Twins of Humans to help conduct advanced medical research, and even inform experts on the biomechanical impact of shoes. Then, we dive into learning how material companies are using simulation to test new polymer properties and the impact and performance of electromagnetics in apparel. Don’t forget to check out how we’re helping footwear companies like Asics as well. Enjoy! Joshua Rowe Nike Client Executive, Dassault Systèmes ![Joshua Rowe > Profile > Dassault Systèmes](https://www.3ds.com/assets/invest/2023-02/joshua-rowe-profile.jpg) Josh Rowe is the Strategic Account Manager supporting all of Nike's Digital Initiatives from Ideation to Production. Josh is a driven, performance-focused software sales executive passionate about helping footwear & lifestyle brands digitally transform their business to fuel innovation and win against their corporate goals, ultimately promoting health & wellness amongst consumers. [Email](mailto:Joshua.Rowe@3ds.com) [781-775-6312](tel:781-775-6312) [LinkedIn](https://www.linkedin.com/in/joshua-rowe-823ba194/) ## Additional Insights ![Nike Spring 2024 Issue > Hero Banner > Dassault Systèmes®](https://www.3ds.com/assets/invest/2024-06/nike-spring-2024-issue-hero-banner.jpg)