From September 20, 2017 to September 21, 2017 Messe München GmbH
81823 Munich Germany
With a primary topic " Collaboration - shape the digital transformation together", ECR Tag 2017 focuses on challenges, which are currently being discussed in the industry. During this event, top decision makers from brand manufacturers and retailers in consumer packaged goods & retail will exchange information on the newest industry trends as well as digital strategies in the ideation, visualization, packaging and last mile delivery.
Brand manufacturers and retailers undergo dynamic changes and increasing complexities in the age of digitalization. Collaboration across enterprise therefore is gaining more importance than ever before and is a decisive factor for innovative, sustainable and ultimately successful business practices.
So which digital strategies are promising for collaboration along the product life cycle, from ideation and developments, productions, logistics, placement on a shelf and ultimately to a sales promotion?
We would look forward to discussing this with you during the ECR Tag by showcasing some use cases such as P&G, Westrock, L'Oréal and Häagen-Dazs.
Please let us know, if you would like to set up an appointment with us to experience a live scenario of 'digital continuity' from a product ideation to the consumer. You will find us at booth E2 at the event.
ECR Tag 2017
LocationMesse München GmbH