# The Platform for Marketing Teams

Adopt a Collaborative Approach to Marketing Program Ideation and Execution

(3DX Business User Marketing - Action Text Intro)Infinite Opportunities with a Unified Platform

To be effective, marketing programs require **active collaboration with stakeholders from across the organization** to deliver engaging product experiences. Traditional tools fall short in being able to connect marketing teams with current product data necessary to create immersive product experiences.

The **3D**EXPERIENCE platform helps marketing teams easily **access and share information, eliminating silos and promoting transparency.** This ensures everyone has real-time access to relevant data, campaign assets and performance metrics, **enabling informed decision making and supporting high quality program delivery.** The platform's integrated project management features enable marketing teams to plan, track and monitor initiatives to ensure on-time delivery.

(3DX Business User Marketing)Unlocking the Benefits of Transformation for Marketing Program Management

(3DX BusinessUser Marketing | Benefit 1) Create Exciting Experiences

 ![](https://www.3ds.com/assets/invest/2022-08/03_icon-322-consomer-experience_95px.png)

(3DX BusinessUser Marketing | Benefit 2) Collaborate With Ease

 ![](https://www.3ds.com/assets/invest/2022-09/icon-410-stakeholders-collaboration.png)

(3DX BusinessUser Marketing | Benefit 3) Be More Agile

 ![](https://www.3ds.com/assets/invest/2022-09/icon-334-agile-planning.png)

(3DX BusinessUser Marketing | Benefit 4) Explore New Ideas

 ![](https://www.3ds.com/assets/invest/2022-11/icon-053b-creativity.png)

(3DX BusinessUser Marketing | Benefit 5) Speed Project Delivery

 ![](https://www.3ds.com/assets/invest/2022-06/icon-427-project-completion.png)

(3DX BusinessUser Marketing Tab container ) Explore Marketing Use Cases

Marketing teams use the **3D**EXPERIENCE platform to advance their ability to communicate and collaborate across the enterprise. Explore the features that help them bring new products to market faster and execute programs more effectively.

Stakeholder Communication

(3dexperience platform MPM) Stakeholder Communication

Bring marketing program stakeholders from across the enterprise together in an environment that supports active communication and collaboration. Explore new ideas in a structured way so they can be evaluated and turned into new projects.

Organize information into customizable dashboards for easy access. Capture best practices and marketing program results to develop the knowledge and knowhow necessary to drive the best outcomes.

[Get a feel for 3DSwymer &amp; Accelerate Business Innovation by All ](/media/11621)

[Explore 3DSwymer](https://www.3ds.com/store/3dswymer)

Agile Work Environment

(3dexperience platform MPM) Agile Work Environment

Transform the way you work by bringing teams together in a collaborative environment that guides discovery, analysis and problem solving. Facilitate interactive discussions and the visualization of information to maximize understanding. Maintain agile marketing planning processes that support changes in market conditions.

The 3DLean app on the **3D**EXPERIENCE platform provides a framework to foster collaboration and improve team performance. Grounded in established 'lean' principles, 3DLean supports the flexibility needed to solve problems and reach goals effectively.

[3DLean : The solution to develop collaboration and create value | DELMIA ](/media/11622)

[Learn more about 3DLean](https://discover.3ds.com/discover-3dlean)

Project Planning &amp; Execution

(3dexperience platform MPM) Project Planning &amp; Execution

Promote team-based planning for marketing programs with the ability to flexibly define, share and complete project tasks and deliverables. Work efficiently with the ability to set task priorities and dependencies. Help teams manage schedules with a built in optimization engine that automatically makes adjustments to tasks based on a defined schedule strategy.

Share a project summary view with stakeholders to provide visibility on project status and identify any tasks that are at-risk. Stay up-to-date with automatic notifications or by accessing tasks and deliverables on any mobile interface.

[Get a feel for 3DEXPERIENCE Platform Project Planner ](/media/11623)

[Learn more](https://www.3ds.com/products/enovia/data-driven-project-management)

3D Content Creation

(3dexperience platform MPM) 3D Content Creation

Create engaging customer experiences using the latest **3D** product design data. Ensure digital continuity across all media channels. Maintain and efficient and automated production pipeline to simplify the delivery of complex projects.

Provide personalized, interactive experiences to elevate the entire customer journey. Deliver high value sales and marketing assets faster by starting work earlier in the design process.

[3D Content Creation](/media/12062)

[Learn more about 3D Product Content Creation](https://www.3ds.com/cloud/3dexcite-marketing)

## (3DX BusinessUser Marketing - WOC query) Explore 3DEXPERIENCE Platform Roles

**3D**EXPERIENCE platform offers are packaged as roles that match the functionality you need to do your job more effectively.

(3DX BusinessUser Marketing- Accordion)Frequently Asked Questions About Marketing Management Software

Can non-technical users access the 3DEXPERIENCE platform?

Yes, the **3D**EXPERIENCE platform provides a variety of roles for non-technical uses.

Can templates be created to support repeatable projects?

Yes, Project Planning templates can be created and updated to support project needs.

Is training available for the 3DEXPERIENCE platform?

Yes, there are a wide variety of role-based training options available for the **3D**EXPERIENCE platform.

Are services available to support the development of 3D product experiences?

Yes, the 3DEXCITE Services portfolio offers consulting, enablement, production, management and more.

What is marketing work management?

Marketing work management entails employing software platforms to assist marketers in strategizing, overseeing, evaluating, and enhancing the marketing activities and workflows required for effective campaigns. These platforms equip marketers with the necessary tools to streamline and automate their marketing operations, freeing up their time to concentrate on crafting engaging content and delivering captivating experiences to their desired audiences.

What is marketing resource management platform?

A marketing resource management (MRM) platform refers to software solutions crafted to optimize an organization's marketing operations. These platforms facilitate the management of marketing assets, including copy, graphics, videos, and various digital content, across various channels. By incorporating features like workflow automation, digital asset management, and reporting capabilities, MRM platforms aid organizations in creating and executing marketing campaigns with enhanced efficiency.

What do marketing project managers do?

Marketing project managers are in charge of supervising the effective implementation of marketing projects. They utilize marketing work management platforms to strategize, arrange, and monitor marketing projects throughout their entire lifecycle. Moreover, they shoulder the responsibility of handling resources, budgets, timelines, and deliverables to guarantee that projects are accomplished punctually and within the designated budget.

(3DEXPERIENCE Marketing Team Panel of Content) Also Discover

[The Platform for Talent Management Teams](/3dexperience-platform/platform-talent-management-teams)

[The Platform for Business Operations Teams](/3dexperience-platform/platform-business-operations-teams)

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Connect with peers, experts, and partners all around the world to share best practices and expertise.

[Join](https://r1132100503382-eu1-3dswym.3dexperience.3ds.com/#community:4)

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Get started today, because your best ideas can't wait. Make it come to live on the **3D**EXPERIENCE platform.

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Let's talk about your needs. Speak with a **3D**EXPERIENCE platform expert.

[Contact ](https://discover.3ds.com/my3dexperience-contact-sales)

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