Strategic Customer RelationshipsExceed customer expectations
Capturing and managing customer requirements throughout the product development process is critical to delighting customers and ensuring market success. ENOVIA Strategic Customer Requirements capabilities enable the “voice of the customer” to be translated into requirements that drive the definition of new products. These “data-driven” requirements connect customer needs directly to product features and capabilities to provide full context and traceability to all product stakeholders, improving the overall product development process and maximizing the chances of a delivering successful products to the market.
For retailers and brand manufacturers, ENOVIA helps validate and deploy shopping experiences, improve financial and operational performance, customer relationships and business partnerships. Through a simulation of retail settings inside an immersive, lifelike 3D environment, brand manufacturers can explore shopping experiences with their retail business partners that best optimize shelf performance and consumer experiences across store locations.
- Capture customer needs and drive downstream development by planning new products with the greatest market impact – enables you to co-create with your customers
- Prioritize requirements based on value delivered
- Model systems with interactions and analyze the impact on the experience
3D Merchandiseron cloud on premiseRealistically simulate and optimize your merchandising strategy in 3DDiscover the role