Dec 06 2007

Michael Kors, Leading Fashion Designer, Selects Dassault Systèmes’ PLM Solution to Manage Growth

Market Experience and Success with Leading Brands Key to Selection of ENOVIA MatrixOne Apparel Accelerator™

LOWELL, Mass., December 6, 2007- Dassault Systèmes (DS) (Nasdaq: DASTY; Euronext Paris: #13065, DSY.PA), a world leader in 3D and Product Lifecycle Management (PLM) solutions, today announced that Michael Kors, the leading American fashion designer for luxury accessories and sportswear, has selected its ENOVIA MatrixOne Apparel Accelerator™ for Design and Development to support its aggressive growth plans. The solution, which is scheduled to be implemented by the end of Q1, 2008, will ensure that Michael Kors has the processes in place to support innovation and product quality as the company continues to grow.

“Over the last four years we have experienced explosive growth; we expect this trend to continue as we expand our retail presence and introduce new product lines. From a business perspective it was strategically important for us to find a PLM solution that could be implemented quickly, provide an open platform that could interact with other applications and ultimately scale to meet future demands,” said Gia Castrogiovanni, president, Women’s, Michael Kors.

With a diverse product portfolio, incorporating everything from ready to wear and accessories to fragrance and bedding, it was important for Michael Kors to be able to implement a solution that could manage their interactions with suppliers as well as harness the complexity of product development in an environment of rapid growth. The ENOVIA approach is ideally suited to meet this challenge and will enable Michael Kors to rapidly deploy a common infrastructure that automates and integrates product data, business processes, and development workflows throughout the life of the product.

“In addition to its technology meeting all of our key criteria, ENOVIA was selected because of its demonstrated ability to address similar challenges with world class brands and its record of success in retail and manufacturing,” added Joseph Desantis, CIO, Michael Kors.

“As a globally recognizable brand with an impressive track record of success, we are pleased that Michael Kors has selected our PLM solution as the foundation for its future growth,” said Mike Segal, senior vice president, global sales operations for ENOVIA, Dassault Systèmes.

The ENOVIA MatrixOne Apparel Accelerator for Design & Development™ enables companies to rapidly deploy a state of the art, scalable enterprise solution for apparel design and development that can help them take products from trend to design to sourcing to manufacturing to the customer within a single, collaborative environment.