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BEGIN:VEVENT
DTSTART:20120615T000000
DTEND:20120622T000000
DTSTAMP:20130523T221644
SUMMARY:Immersive Experience
DESCRIPTION: In November 2011, Dassault Systèmes launched the FashionLa
	b, a technology incubator dedicated to fashion designers. Jonathan Ris
	s, Artistic Director of the JAY AHR Brand, is one of FashionLab’s am
	bassadors.
By working with the FashionLab, Jonathan Riss is pushing t
	he boundaries of what is possible in fashion design. 
Together with D
	assault Systèmes engineers, Jonathan has been working on different pr
	ojects around Jewelries and embroideries. Those projects were focused 
	on helping him in his design process, collaboration practice and conce
	ption phase.
�Today, FashionLab and JAY AHR are pursuing their collab
	oration, working on a new approach - a new way of using 3D and virtual
	 worlds to provide JAY AHR’s customers with an EXPERIENCE.
�During 
	the “Firenze4Ever”organized by Luisaviaroma and during Pitti Uomo,
	 FashionLab and JAY AHR will open an Immersive Experience and allow th
	e consumers to make a journey across the world. 

Location:
Piazza 
	Strozzi, in Firenze, from June 15 to June 22.
Opening time:
June 15t
	h: private session
from June 16th to 18th: from 10H00 to 20H00
from 
	June 19th to 21st: from 10H00 to 00H00
June 22nd: 10H to 16H

For f
	urther information about this event, contact us fashionlab.contact@3ds
	.com 
	
LOCATION:Piazza degli Strozzi, 50123, Toscane Florence @ Italy
SEQUENCE:1
UID:20130523T221644-3751@3ds.com
URL:http://3ds.com/kr/company/events/event-detail/events/ics/3751/immersive-experience/?no_cache=1
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