Director General responsible for the Digital Agenda for Europe.
Robert Madelin was educated in England at the Royal Grammar School, High Wycombe and at Magdalen College, Oxford. He has also studied at the Ecole Nationale d’Administration in Paris. Born in 1957, a British civil servant since 1979, Robert has served in the Commission since 1993: in his current post since 2010; as Director General for Health and Consumer Policies from 2004 to 2010; on trade and investment policy before that.
B. Joseph Pine II
B. Joseph Pine II is an internationally acclaimed author, speaker, and management advisor to Fortune 500 companies and entrepreneurial start-ups alike. He is cofounder of Strategic Horizons LLP, a thinking studio dedicated to helping businesses conceive and design new ways of adding value to their economic offerings.
In 1999 Mr. Pine and his partner James H. Gilmore wrote the best-selling book The Experience Economy: Work Is Theatre & Every Business a Stage, which demonstrates how goods and services are no longer enough; what companies must offer today are experiences – memorable events that engage each customer in an inherently personal way.
Mr. Pine also published in 2011, with Kim C. Korn as coauthor, Infinite Possibility: Creating Customer Value on the Digital Frontier, on how to use digital technology to stage experiences that fuse the real and the virtual. At its core is a new framework called the Multiverse that builds on the fundamental nature of the created universe – time, space, and matter – by showing how digital technology flips each of these dimensions on their head to create new worlds, first in our imagination and then in our experience.
In 2007 he also wrote with Mr. Gilmore Authenticity: What Consumers Really Want, which recognizes that in a world of increasingly paid-for experiences, people no longer accept the fake from the phony, but want the real from the genuine. This book was named one of the top ten business books of the year by Amazon.com and featured in a cover story in TIME Magazine on “10 Ideas that are changing the world.”
His first book was the award-winning Mass Customization: The New Frontier in Business Competition, which details the shift companies are making from mass producing standardized offerings to mass customizing goods and services that efficiently fulfill the wants and needs of individual customers. The Financial Times chose it as one the seven best business books of 1993. He and his partner followed this up in 2000 by editing a collection of Harvard Business Review articles entitled Markets of One: Creating Customer-Unique Value through Mass Customization.
Alain Mikli International group,
Antonio Bortuzzo joined the group as Chief Executive Officer for global operations to accelerate the international growth and development of the Alain Mikli International group.
He previously held this position at Marcolin group during 5 years and 3 years with Allison Eyewear after many years in strategic consulting with Ernst & Young.
He deeply believes that bringing people together with passion, consistency and determination turns dreams into reality.
HAITEC Design Center, LUXGEN Motor, Yulon Group
Senior Vice President
James Shyr was appointed as the Senior Vice President, HAITEC Design Center in 2008. He is responsible for the total vehicle design under the “LUXGEN” brand in Yulon Group.
Previously in 2001 to 2007, he was with General Motors Corporation (GM) as the Director of Design at Shanghai’s “GM China Operation-PATAC Design Center”. While there, he had direct and total design responsibility for all General Motors vehicles branded under Buick, Chevrolet and Cadillac within the Greater China region, influenced the 2002 to 2011 model year with a total of more than 5 million cars on the road today. During 2003 to 2007, Mr. Shyr’s was also one of the eight key members of the “GM Global Leadership Team”, the highest design decision committee world-wide within General Motors Corporation. And, as the longest serving Director of Design in the history of GM China Operation-PATAC, he played a pivotal role of laying down the product and capability foundations that GM is enjoying today in China.
Executive Vice President, Design Enablement & Services
From 1985 to 1989, Philippe Magarshack worked as a microprocessor designer at AT&T Bell Labs in the USA. In 1989, he joined Thomson-CSF in Grenoble, France, and took responsibility for libraries and ASIC design kits for the military market. In 1994, he joined the Central R&D Group of SGS-THOMSON Microelectronics (now STMicroelectronics), where he has held several roles in CAD and Libraries management for advanced integrated-circuit manufacturing processes. In 2005, he was promoted to Group Vice President and General Manager of Central CAD and Design Solutions at STMicroelectronics’ Technology R&D and Manufacturing organization.
Philippe Magarshack is ST’s Enablement Executive at the IBM ISDA Technology Alliance for the development of advanced CMOS process. He sits on the boards of Silicon Integration Initiative (Si2) and ENSIMAG Engineering School in Grenoble.
Philippe Magarshack was born in London, UK, in 1961. He graduated with an engineering degree in Physics from Ecole Polytechnique, Palaiseau, France, and with an Electronics Engineering degree from Ecole Nationale Supérieure des Télécommunications in Paris, France.
Dassault Systèmes Speakers
President and Chief Executive Officer
Bernard Charlès was appointed President of Dassault Systèmes on September 1, 1995. He was named President and CEO on May 28, 2002.
Mr. Charlès started his career at DS in 1983, leading teams to develop new technologies. In 1986, he founded a dedicated Strategy and Research department, and in 1988 was named President of Research and Development. Under his leadership, Dassault Systèmes launched the CATIA-CADAM V4, introducing an innovative architecture as well as a new momentum to meet customers’ needs.
Since becoming President, Mr. Charlès has driven the key steps in DS's evolution including the development of the Version 5 architecture and the introduction of the V6 online collaborative platform; the development of a PLM (Product Lifecycle Management) portfolio with new brands such as DELMIA, ENOVIA and SIMULIA, reinforcing CATIA solutions; and a broader access to 3D (“3D for All”), with the acquisition of SolidWorks and the launch of the 3DVIA brand. Dassault Systèmes has become the world leading supplier of PLM solutions.
The solutions and services developed by Dassault Systèmes today give shape to Mr. Charlès' vision of leveraging the power of 3D to help companies from all industries develop, simulate, and optimize the complete lifecycle of their products, in order to help preserve the environment, to innovate and gain competitiveness. The Dassault Systèmes solutions also address Research and Education.
In 2012, Bernard Charlès was promoted as Officier de la légion d'honneur and was appointed member of the Académie des Technologies in 2009.
He graduated with honors as a mechanical engineer specialized in automation and computer science engineering from the prestigious Ecole Normale Supérieure in Cachan, France where he still belongs to the scientific core of professors.
Executive Vice-President Industry, Marketing and Corporate Communications
Monica Menghini was promoted to Executive Vice President in 2011, in charge of Industry, Marketing and Corporate Communications and she is member of the Executive Committee.
Monica will drive the development of a unique value creation framework that involves all Dassault Systèmes players of innovation to better serve industries and deliver even greater value for customers.
Passionate about Dassault Systèmes’ vision and 3DEXPERIENCE universes, Monica Menghini joined Dassault Systèmes in 2007. In 2009, she became Vice President, Industry for the consumer goods, consumer packaged goods, and retail sectors. Prior to joining Dassault Systèmes, Ms. Menghini worked for a number of years at Saatchi & Saatchi, reporting directly to the Chief Executive Officer. She held various posts in her eight years there, with regional responsibilities as well as the position of Global Equity Director, International Accounts. She later became CEO EMEA of Saatchi & Saatchi X, the agency’s shopper marketing network.
Ms. Menghini also has 13 years of experience as a “brand equity builder” at Procter & Gamble, where she led more than 20 brands to success in 11 different categories, from baby care to fabric care, and was later appointed Marketing Director Western Europe at P&G’s Fabric Care global business unit in Geneva.
Proud mother of 2 children, fluent in multiple languages, Ms. Menghini holds a law degree from the University of Rome and was a professional volleyball player.
Executive Vice President, 3DS Value Solutions, Global Sales Strategy & operations
Bruno Latchague became Executive Vice President Research and Development in 1995, responsible for the CATIA/ENOVIA/DELMIA/SPATIAL architecture and components, in particular for V5 3D PLM Foundations, and for the industrialization and maintenance of the 3D PLM solutions. Mr. Latchague served as Director of CATIA Products Infrastructure in 1990, where he developed the CATIA Version 4 architecture. As Senior Manager of Industrialization and Maintenance in 1988, he defined development and certification tools for CATIA Version 3. In 1986, as Manager of CATIA Software Infrastructure, he established the first open system architecture for CATIA Version 3 Release 1, allowing for greater flexibility to answer customer needs.
Before joining DS, Mr. Latchague served as Manager of CAD/CAM Products Support at the Régie Nationale des Usines Renault.
Executive Vice President, 3DS Business Transformation
Sylvain Laurent was appointed Executive Vice President, Business Transformation (BT) of Dassault Systèmes in 2011. With his worldwide team, he manages the direct sales channel and services organization, working with all of the Company’s customers and partners.
Mr. Laurent is known for providing personal engagement, applying his industry knowledge and technical skills to help customers meet complex business challenges. His main focus is to support Dassault Systèmes’ customers during define and implementation phases. His ultimate indicator is customers’ satisfaction and long-term partnership.
With access to a broad range of expertise in 12 industries, customers are provided opportunities for cross-fertilization, fostering exchanges of best practices and optimizing solutions.
Sylvain Laurent joined Dassault Systèmes in 2008 as head of BT Sales in Europe. His more than 25 years of experience in the PLM domain include posts at Siemens PLM Software and at IBM PLM; he also founded a PLM consulting and systems integration company.
Vice President, Transportation & Mobility
Olivier Sappin has been working in Dassault Systèmes since 1995.
He started as a CATIA specialist in Shape Design & Styling solution in CATIA Industrialization Department.
Then Olivier Sappin joined the Automotive Competency Center in 1998 where he specialized in high-level customer support in the Body-in-White domain and took the leadership of the Styling & BODY team in 2000.
In January 2003, he took the responsibility of Worldwide Automotive Solutions.
In July 2011, he was appointed Vice President in charge of Transportation & Mobility Industry.