Virtual Garage

Creating a showroom experience that enhances the buyer’s journey needs to strike the perfect balance between available floor space, personalized service, and a memorable product experience. Virtual Garage for Showroom lets customers configure their vehicle of choice in a showroom setting using a Point of Sale (POS) configurator, and then extends the in-store brand and product experience across all buying touch points. Consumers can experience the entire product range in all variants, in a highly interactive setting and with incredible level of detail and realism. Delivering Personalized Product Experiences Using Virtual Garage for Showroom, customers can personalize their configured share with friends, family, or through social media channels – delivering consistent multi-channel storytelling and consumer experiences. Sales and marketing teams can further personalize the customer buying experience by enabling in-store sales staff to create personalized product material such as brochures or instruction manuals.

Virtual Garage for Showrooms

Drive in-store sales while delivering product and brand experiences that last a lifetime.

Virtual Garage for Showrooms lets customers configure their vehicle of choice in a showroom setting using a Point of Sale (POS) configurator, and then extends the in-store brand and product experience across all buying touch points. Consumers can experience the entire product range in all variants, in a highly interactive setting and with incredible level of detail and realism.

Delivering Personalized Product Experiences
Using Virtual Garage for Showrooms, customers can personalize their configured share with friends, family, or through social media channels – delivering consistent multi-channel storytelling and consumer experiences. Sales and marketing teams can further personalize the customer buying experience by enabling in-store sales staff to create personalized product material such as brochures or instruction manuals.

Key Highlights and Benefits

  • Enables brands to showcase entire product ranges digitally, despite limited floor space
  • Functions as a valuable sales aid, assisting sales staff with customers engaged in high-involvement purchase decisions
  • Expands brand and product awareness through social media content sharing
  • Interactive, creative concepts for individual product configurations ensure unique consumer experiences
  • Increased go-to-market activities through early product launches – even before products are produced
  • Efficient creation of visual assets from earlier stages in the product lifecycle, which can be reused across multiple channels
  • An easy-to-use, fast and cost-efficient technology for on-demand image production that does not require any 3D visualization expertise
  • Automated batch rendering perfectly serves the needs of large portfolios of configurable products and satisfies the appetite for individualized visual assets
  • Covers the full scope of content creation and management; from visualization process analysis, as well as strategic and operational methodology consultancy, to tool and process design and implementation
  • Bridges the gaps between product data and information supply, virtual model preparation, media production, and target visualization processes