Industria : Bienes de consumo y Venta por al menor
Brand : ENOVIA
Web : www.benettongroup.com
Benetton Group (Italy)
Última actualización: 06/11/2012
Presentación de la empresa
In an industry where making impressions counts, global fashion brand Benetton Group has been turning heads for almost 50 years with colorful clothes and provocative advertising. In 2011, the Group... Más
The Challenge
As a manufacturer, Benetton Group needed to assure quality, cap production costs and cut production time, while as a retailer, the Group needed to adopt a new distribution approach by opening retail... Más
La respuesta de Dassault Systèmes
The Group chose Dassault Systèmes 3DEXPERIENCE Platform including ENOVIA Version 6 to build a new end-to-end process spanning the shopping experience, customer involvement and new collection... Más
Presentación de la empresa
In an industry where making impressions counts, global fashion brand Benetton Group has been turning heads for almost 50 years with colorful clothes and provocative advertising. In 2011, the Group selected the Dassault Systèmes (3DS) 3DEXPERIENCE Platform, including ENOVIA Version 6 for global development and sourcing.
The Challenge
As a manufacturer, Benetton Group needed to assure quality, cap production costs and cut production time, while as a retailer, the Group needed to adopt a new distribution approach by opening retail stores in markets not covered by sales partners.
La respuesta de Dassault Systèmes
The Group chose Dassault Systèmes 3DEXPERIENCE Platform including ENOVIA Version 6 to build a new end-to-end process spanning the shopping experience, customer involvement and new collection development.
Ventajas
With the 3DEXPERIENCE Platform, Benetton has reduced product time-to-market by respecting key calendar dates for seasonal product development and improved collaboration across the entire value chain by providing a single collaborative platform to the company’s ecosystem.
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