In 1998, Italian-based MASCHIO S.p.A., GASPARDO Seminatrici S.p.A. and TERRANOVA S.p.A joined forces in the MASCHIO GROUP to become a world leader in agricultural machinery. Today, the GROUP produces and markets agricultural machinery through its MASCHIO and GASPARDO trademarks. MASCHIO power harrows, rotary tillers and shredders turn the soil, while GASPARDO focuses on seed drills, row-crop cultivators, and finger-blade mowers for sowing perations.
Agricultural machines must be as varied as the land they work. "Market needs differ from one region in the world to another due to differences in the type of soil or seeds, but also to differences in legislation, such as those concerning road imensions," says Paolo Cera, Marketing Director, MASCHIO GROUP.
Dassault Systèmes Response
This highly innovative and reactive product development structure became a reality when the GROUP implemented IBM/Dassault SystÃ¨mes PLM (Product Lifecycle Management) solutions in 1999, integrating the 3D product development capabilities of CATIAÂ® V5 with the data and lifecycle management features of SMARTEAMÂ®. "The decision to implement CATIA V5 and SMARTEAM solutions was the result of a detailed assessment of the solutions on the market.
More innovative products CATIA V5's advanced features and ease of use enable GROUP design engineers to concentrate on designing the product rather than operating the tool. "CATIA V5 gives you the opportunity to think better, since your attention is not focused on the type of command that has to be used, but on the type of design that is being prepared," says Paolo Grasso, Project Manager. Since its implementation, it has enabled GROUP designers to explore 50% more design options for each project, which improves quality and fosters innovation.